Q Working with your Marketing Team, identify and discuss the marketing goals for your selected company. Companies must have a feedback mechanism and some way of measuring if the marketing strategy is performing according to expectations. What metrics will your company use to assess the performance of the marketing strategy? Your paper should be 1-2 pages (excluding the cover sheet and References pages) written in the correct APA writing style. Please proof carefully for grammar, punctuation, and sentence structure. Consult the Excelsior’s Online Writing Lab (OWL) (Links to an external site.) as needed to help with writing skills. Compose your work in a .doc or .docx file type using a word processor (such as Microsoft Word, etc.) and save it frequently to your computer. Check your work and correct any spelling or grammatical errors. Be sure to designate one person from your team to upload the group assignment. On your cover page, include each member's name and their role in the assignment. Evaluation You will be assessed using the attached rubric. All marketing team projects leading up to the final project and presentation are worth 20% of your final course grade. This assignment uses Turnitin.
View Related Questions